Sources: Spotify is trying to entice video-oriented creators to distribute shows on the platform in addition to YouTube, sometimes offering them seven figures
what you need to know Bluesky: @austinfound.bsky.social : Signs your music streaming/podcasting business is going well [embedded post] Fryda Wolff / @frydawolff.bsky.social : Offering a buyout because your licensing fee is so shit is desperate. [embedded post] X: Rat King / @mikeisaac : enjoyed this from @ashleyrcarman about the spotify push into video i remember being at the event in NYC where they tried their first video push and had Maxwell perform think this is more relevant now b/c all major consumer apps feel like video apps — from IG to even the NYT [image] Rat King / @mikeisaac : i dont think this works ten years ago (and it didnt for spotify) but i think that there's been enough time where people have been trained to watch video on their phones and now expect it across diff apps (wait till you see my mug on the NYT homescreen) https://www.bloomberg.com/... See also Mediagazer