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Microsoft recruits popular US influencers to promote its Copilot chatbot; Sensor Tower says Copilot has had 99M downloads since launch, far below ChatGPT's 1.4B

Microsoft Corp., eager to boost downloads of its Copilot chatbot, has recruited some of the most popular influencers in America … X: @wallstengine , @rustybrick , and @zephyr_z9 X: @wallstengine : Microsoft $MSFT is now paying lifestyle influencers like Alix Earle to promote Copilot to younger users, as it tries to catch up to ChatGPT and Google's Gemini. Note: Copilot has about 150M monthly active users, compared to ~800M weekly for ChatGPT. [video] Barry Schwartz / @rustybrick : heh - I doubt this will work @zephyr_z9 : The name is stoopid and old

Bloomberg