2025-12-19
9to5Mac
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Apple says it will roll out more App Store ads in 2026 “to increase opportunity in search results”; Apple's website says 800M+ users visit the App Store weekly
Reach users the moment they're searching for apps — to download Paul Hill / Neowin : New iPhone App Store ad slots could push organic search results down Rajat Saini / The Mac Observer : Apple Plans...
2025-12-18
9to5Mac
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Apple says it will roll out more App Store ads in 2026 “to increase opportunity in search results”; Apple's website says 800M+ users visit the App Store weekly
Apple is expanding the number of ads that appear in App Store search results. In an update on its Apple Ads website today …
2021-06-13
The Verge
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Epic trial email suggests Apple manually boosted ranking of its Files app in App Store search results for Dropbox in 2017; Apple says it was a simple mistake
Sean Hollister / The Verge :
2021-06-12
The Verge
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Epic trial email suggests Apple manually boosted ranking of its Files app in App Store search results for Dropbox in 2017; Apple says it was a simple mistake
“We are removing the manual boost and the search results should be more relevant now” — In 2019, facing down extensive investigations …
2019-09-09
New York Times
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Apple says it's now handicapping its own apps in App Store search results after analysis finds they have ranked first for at least 700 search terms
If you opened the App Store on an iPhone in May 2018 and typed “podcast” in the search box, you would have seen something like this.
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