PubMatic

Roblox partners with PubMatic to show video ads on in-game billboards to users aged 13 and over; creators that opt to show the ads will get a cut of ad revenue

Wall Street Journal :

Sources: X has held preliminary talks with Amazon to make ads available via Amazon's ad-buying software, and PubMatic, seeking to attract more small advertisers

Wall Street Journal :

A group of ad-tech companies, including PubMatic, details SWAN, an anonymous identifier that lets users control ads they see, as an alternative to web cookies

Adtech company PubMatic, which develops infrastructure for programmatic ads, raises $118M in its IPO and hits a high of $33.16 after pricing shares at $20

Luisa Beltran / Barron's Online : Tweets: @madhavchanchani See also Mediagazer Tweets: Madhav Chanchani / @madhavchanchani : Pubmatic IPO is a big win for founder-brothers Rajeev & Amar Goel who own ...