2022-12-23
NFL announced a multi-year agreement with Google granting YouTube TV and YouTube Primetime Channels the right to exclusively distribute NFL Sunday Ticket to consumers in the United States starting with the 2023 NFL season.
Wall Street Journal
YouTube buys NFL Sunday Ticket's residential rights for seven years, sources say for ~$2B/year; DirecTV paid $1.5B/year for residential and commercial rights
Wall Street Journal :
2022-12-22
NFL announced a multi-year agreement with Google granting YouTube TV and YouTube Primetime Channels the right to exclusively distribute NFL Sunday Ticket to consumers in the United States starting with the 2023 NFL season.
Wall Street Journal
YouTube acquires NFL Sunday Ticket residential rights for seven years, starting in 2023, sources say for ~$2B per year; DirecTV reportedly currently pays $1.5B
Video streamer to pay annual fee of roughly $2 billion under seven-year deal — Created with sketchtool.
2022-09-24
Super Bowl LVII, which will be played on Sunday, February 12, 2023 in Glendale, AZ, will mark Apple Music's first year as part of the Super Bowl Halftime Show.
New York Times
Apple signs a multiyear NFL deal to have Apple Music replace Pepsi as the main sponsor for the Super Bowl halftime show; sources say the NFL was seeking ~$50M
Or Won't—Perform At The Super Bowl Halftime Show Marketing Dive : Apple Music to sponsor Super Bowl Halftime Show as services take spotlight Sissi Cao / Observer : Apple Will Be th...
2022-09-23
NFL is announcing Apple Music as the new partner for the Super Bowl Halftime Show. “We are proud to welcome Apple Music to the NFL family as our new partner for the iconic Super Bowl Halftime Show,” said Nana-Yaw Asamoah, SVP of Partner Strategy for the NFL.
New York Times
Apple signs a multiyear NFL deal to have Apple Music replace Pepsi as the main sponsor for the Super Bowl halftime show; sources say the NFL was seeking ~$50M
Apple's pursuit of an N.F.L. media package has broadened to include a sponsorship of one of TV's most-watched events.
Super Bowl LVII, which will be played on Sunday, February 12, 2023 in Glendale, AZ, will mark Apple Music's first year as part of the Super Bowl Halftime Show.
New York Times
Apple signs a multiyear NFL deal to have Apple Music replace Pepsi as the main sponsor for the Super Bowl halftime show; sources say the NFL was seeking ~$50M
Apple's pursuit of an N.F.L. media package has broadened to include a sponsorship of one of TV's most-watched events.