2024-01-04
@herrmanndigital This is the same bait and switch Meta will do with Shops. Remember they wanted to charge 5%, nobody adopted it, and then waived it. Rest assured it will be back. Sucks merchants don't strategize together. (1/2)
Bloomberg
Sources: TikTok aims to grow TikTok Shop US' merchandise volume tenfold to $17.5B in 2024 and plans to launch TikTok Shop in Latin America in the coming months
- ByeDance's video app is fast expanding beyond advertising … The 2024 merchandise volume goal for the US version of TikTok Shop …
@herrmanndigital This is the same bait and switch Meta will do with Shops. Remember they wanted to charge 5%, nobody adopted it, and then waived it. Rest assured it will be back. Sucks merchants don't strategize together. (1/2)
The Information
TikTok plans to raise TikTok Shop's US seller fees from 2% to 8% over the next few months; a source says TikTok has started reducing some merchant subsidies
The Information :