2023-06-05
Twitter ad revenue was growing rapidly to 4.46b in 2021 — Since Elon took over that dropped to only half that — Worst performance as CEO ever?
New York Times
Internal document: Twitter's US ad revenue from April 1 to the first week of May fell 59% YoY to $88M; sources say that performance is unlikely to improve soon
In internal forecasts, the company projected that ad sales would keep declining, handing a tough challenge to its new chief executive.