2023-11-10
How has no journalist written about this Meta and Amazon ads partnership yet? This is a huge deal. cc @alexheath
Bloomberg
Amazon and Meta are testing a feature that shows US shoppers real-time prices and lets them buy products on Amazon directly from ads on Instagram and Facebook
Bloomberg :
2023-03-26
@eric_seufert Our definition of what an App Store is may change with this new ruling. For example, does it make sense for Amazon to set up a new App Store or can they also integrate app listings in their main app?
Mobile Dev Memo
How Meta could sidestep ATT's impairments by launching a mobile games store, as Apple reportedly prepares multiple app store support on iOS due to the EU's DMA
> download App Store —> download game Right? Or am I misreading the journey? Vivek Sharma / @pucknorris : @eric_seufert It is a great idea but a/ meta has thrown in the towel on Ga...
@eric_seufert I think we'll likely see an App Store experience directly in the main apps vs it's own dedicated app. (Similar to IG shops) Every app sets up a page that FB/IG would send people to instead of to Apple. Also would significantly help with modeling non-Meta App Store installs.
Mobile Dev Memo
How Meta could sidestep ATT's impairments by launching a mobile games store, as Apple reportedly prepares multiple app store support on iOS due to the EU's DMA
> download App Store —> download game Right? Or am I misreading the journey? Vivek Sharma / @pucknorris : @eric_seufert It is a great idea but a/ meta has thrown in the towel on Ga...
2021-02-05
This was an excellent must read interview on the impact Apple's privacy updates will have on the ad ecosystem. https://twitter.com/...
CNBC
Snap says Apple's changes to IDFA will interrupt demand; Unity says IDFA changes will affect how mobile game developers “optimize lifetime customer value”
- Snap and Unity Software, which reported fourth quarter earnings after the bell Thursday, both warned of the upcoming impact …
This was an excellent must read interview on the impact Apple's privacy updates will have on the ad ecosystem. https://twitter.com/...
Stratechery
Q&A with mobile marketing analyst Eric Seufert on the Facebook-Apple conflict, Apple's real motives for iOS privacy changes, and potential harm to businesses
I've given up, it just looks like a poisoned equilibrium to me Tom Lee / @tjl : The other piece that feels like it needs development is the lamentation about removing a tool small ...