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VOICE ARCHIVE

Sarah E. Needleman

@saraheneedleman
49 posts
2025-01-03
Status-quo videos still proliferate on the Chinese-owned app, and Madison Avenue remains upbeat just weeks before potential U.S. ban https://www.wsj.com/...
2025-01-03 View on X
Wall Street Journal

Many advertisers on TikTok say they will shift ad dollars if and when a US ban actually takes effect, as the yearslong saga has dulled any real sense of urgency

Wall Street Journal :

2024-07-22
To release the college-football game this month, EA relied on artificial-intelligence technology it began developing about four years ago, before the NCAA set a new policy allowing players to sell their likeness rights in 2021 https://www.wsj.com/...
2024-07-22 View on X
Wall Street Journal

How EA used AI to scan ~11K players' photos to create 3D avatars for its college football game; the NCAA first let players to sell their likeness rights in 2021

Electronic Arts used new tech to scan photos for its videogame after securing players' likeness rights for the first time X: @saraheneedleman X: Sarah E. Needleman / @saraheneedlem...

2023-05-11
This has completely changed my thinking about corporate training! https://twitter.com/...
2023-05-11 View on X
Wall Street Journal

A look at Microsoft's Trust Code compliance training video series, headed into season seven, that has hooked employees with popular characters and cliffhangers

Instead of a finger-wagging snoozer about corporate misbehavior, ‘Trust Code’ has flawed characters, dramatic cliffhangers and fans worldwide Tweets: @saraheneedleman , @ajbrewer ,...

2023-04-15
Sega is nearing a deal to acquire the company behind the “Angry Birds” mobile game for about $1 billion https://www.wsj.com/...
2023-04-15 View on X
Wall Street Journal

Sources: Sega is nearing a deal to acquire Rovio for ~$1B; Rovio was in talks to sell to rival Playtika for $800M+, but the negotiations ended in March 2023

Japan-based entertainment conglomerate expected to pay about $1 billion for Rovio Entertainment  —  Sega Sammy Holdings Inc. SGAMY …

2023-04-14
Parler, the social network popular with conservatives, will be sold for an undisclosed amount and overhauled for a relaunch https://www.wsj.com/...
2023-04-14 View on X
Wall Street Journal

Parlement Technologies sells Parler to digital media company Starboard, which plans to temporarily shut down the right-wing social network ahead of a relaunch

Social network popular with conservatives will be overhauled for a relaunch  —  Parler, a social network that was popularized …

2023-03-27
Suddenly muted while playing a videogame? An AI Spy may be listening. Check out my latest story for @wsj on how some game developers are trying to stamp out hate in voice chat with new AI monitoring tools https://www.wsj.com/...
2023-03-27 View on X
Wall Street Journal

A look at Modulate's ToxMod and other AI-based tools that help gaming companies moderate voice chats in online games, amid concerns of accuracy and user privacy

Sarah E. Needleman / Wall Street Journal : LinkedIn: Rob Schoeppe . Tweets: @saraheneedleman , @jeffjarvis , @pavtalk , @wsj , @speechlyapi , @gunraidersvr , and @saraheneedleman ...

Tens of thousands of people may be simultaneously talking while playing a popular game, and it isn't unusual for players to curse at or threaten to kill each other without really meaning any harm. https://www.wsj.com/...
2023-03-27 View on X
Wall Street Journal

A look at Modulate's ToxMod and other AI-based tools that help gaming companies moderate voice chats in online games, amid concerns of accuracy and user privacy

Sarah E. Needleman / Wall Street Journal : LinkedIn: Rob Schoeppe . Tweets: @saraheneedleman , @jeffjarvis , @pavtalk , @wsj , @speechlyapi , @gunraidersvr , and @saraheneedleman ...

2023-01-23
Salesforce recently announced layoffs and reduced its office space in some markets. By ⁦@laurenthomas⁩ ⁦@LCooperReports⁩ https://www.wsj.com/...
2023-01-23 View on X
Wall Street Journal

Sources: activist investor Elliott Management acquired a multibillion-dollar Salesforce stake; a partner says the firm has “a deep respect for Marc Benioff”

Elliott Management makes a multibillion-dollar investment in the business-software provider

2022-12-19
The agency alleged that the company invaded children's privacy and tricked players of all ages into making unintended purchases By me, ⁦@aatilley⁩ ⁦@brkend⁩ https://www.wsj.com/...
2022-12-19 View on X
Wall Street Journal

Epic Games agrees to pay the FTC $520M to resolve two complaints over allegedly breaking kids' online privacy rules and tricking users into unintended purchases

The agency alleged that the company invaded children's privacy and tricked players of all ages into making unintended purchases

2022-12-07
I got an exclusive interview with Pinterest CEO Bill Ready for the story https://www.wsj.com/...
2022-12-07 View on X
Wall Street Journal

Pinterest adds Elliott Management's Marc Steinberg to its board as part of an agreement with the activist investor; Elliott has a 9%+ stake in Pinterest

Sarah E. Needleman / Wall Street Journal :

2022-12-05
This is also about where brands like Nike and Chipotle are going to reach today's tech savvy kids #roblox #metaverse https://www.wsj.com/...
2022-12-05 View on X
Wall Street Journal

A look at Roblox's Robux, which some kids prefer to get for chores or as an allowance since they can control purchasing decisions, and other virtual currencies

2022-12-04
This is also about where brands like Nike and Chipotle are going to reach today's tech savvy kids #roblox #metaverse https://www.wsj.com/...
2022-12-04 View on X
Wall Street Journal

A look at virtual currencies like Roblox's Robux, which have become many kids' preferred way to be paid for chores or receive an allowance

almost all of it from sales of Robux. Parents should make sure that their kids are 13 when they debut and explain the manipulative business model https://www.wsj.com/... @claudia_g...

2022-08-23
The IPO market this year is on pace to be even worse than during the 2008 financial crisis. “Going backwards is hard to compute.” ⁦@cdriebusch⁩ https://www.wsj.com/...
2022-08-23 View on X
Wall Street Journal

Dealogic: the IPO market in 2022 is the lowest since 2009; companies have raised $5.1B in IPOs this year so far, compared to $100B+ at the same time last year

Corrie Driebusch / Wall Street Journal : Tweets: @ychernova , @jsadinolfi , @saraheneedleman , and @lisaabramowicz1 Tweets: Yuliya Chernova / @ychernova : “I don't think a lot of ...

2022-08-06
Twitter Denies Elon Musk Claim That It Tricked Him Into Signing Deal - WSJ https://www.wsj.com/...
2022-08-06 View on X
Axios

Filing: Twitter says Elon Musk's counterclaims “are factually inaccurate, legally insufficient, and commercially irrelevant” and don't justify ending the deal

Dan Primack / Axios :

2022-05-23
How employees at $TWTR are dealing with the uncertainty surrounding Elon Musk's deal for the social-media company https://www.wsj.com/...
2022-05-23 View on X
Wall Street Journal

After Elon Musk attempted to pause the Twitter deal, internal chat logs detail bewilderment among employees; VP Jay Sullivan says a “chaos tax” will continue

Deal has left employees bewildered about what their jobs are and will be  —  In one 24-hour period this month … Tweets: @rupasubramanya , @saraheneedleman , and @saraheneedleman Tw...

Deal has left employees bewildered about what their jobs are & will be & how to keep operating a platform w/ 229M daily users while its would-be owner uses it to publicly assail the company for everything from its free-speech policies to its business model https://www.wsj.com/...
2022-05-23 View on X
Wall Street Journal

After Elon Musk attempted to pause the Twitter deal, internal chat logs detail bewilderment among employees; VP Jay Sullivan says a “chaos tax” will continue

Deal has left employees bewildered about what their jobs are and will be  —  In one 24-hour period this month … Tweets: @rupasubramanya , @saraheneedleman , and @saraheneedleman Tw...

2022-05-07
One former employee said she felt such pressure to be present during back-to-back meetings at TikTok that she bled through her pants rather than excuse herself to get a tampon. https://www.wsj.com/... @georgia_wells @yoreekoh @sal19
2022-05-07 View on X
Wall Street Journal

Some ex-TikTok US staff talk of long hours, tight deadlines, lack of work-life boundaries, sleep deprivation, weekend work, and secrecy uncommon in the industry

Former U.S. staffers tell of sleep deprivation, work on weekends and mandatory meetings with colleagues on the other side of the globe

2022-04-21
As part of an expansive effort to control the narrative about its invasion of Ukraine, the Kremlin is pushing Russians to embrace homegrown social-media platforms. https://www.wsj.com/...
2022-04-21 View on X
Wall Street Journal

A look at Russia's efforts to promote homegrown social media like Rutube and VKontakte, even as local content creators choose to stick with Western services

Kremlin cracks down on Western social media, but Russia's homemade alternatives are a tough sell Tweets: @etbrooking , @evangershkovich , @saraheneedleman , and @mike_eckel Tweets:...

2022-01-20
Activision's stock was falling. Board members were getting anxious. And Microsoft was waiting in the wings. https://www.wsj.com/... @CaraRLombardo @KirstenGrind @benfritz $ATVI $MSFT
2022-01-20 View on X
Wall Street Journal

Sources: in recent weeks, CEO Bobby Kotick suggested Activision Blizzard make an acquisition, including of trade publications like Kotaku and PC Gamer

After a lawsuit and a Journal report, the company's stock was falling, board members were getting anxious—and the tech giant was ready to take a gamble

2021-09-12
Apple scored a partial victory in a landmark antitrust case, but its fight with opponents of the App Store is far from over $aapl https://www.wsj.com/...
2021-09-12 View on X
Bloomberg

Epic ruling is a win for Apple as it costs the company just a few billion annually and doesn't force Apple to change its fees or let 3rd-party app stores on iOS

one of the linchpins of the internet economy — may be ending.” https://www.nytimes.com/... Steven Sinofsky / @stevesi : Great summary/quotes. Look beyond the (one) headline. #epicv...