2024-11-21
Wall Street Journal
4 related
Ad software company Mediaocean acquires Innovid, an ad tech company focused on CTV, for $500M; Innovid had a market cap of ~$240M at market close on November 20
#adtech LinkedIn: Anya Ware : Waking up to some BIG news this morning! Two industry leaders are joining forces—Mediaocean and Innovid! … Bill Wise : Beyond excited to share that Mediaocean is acquiri...
2016-02-27
Wall Street Journal
5 related
Snapchat teams up with Nielsen to measure video ad reach for Live Stories and Discover, also signs deal with ad tech firms Innovid and Sizmek
Mike Shields / Wall Street Journal :
2016-02-26
Wall Street Journal
5 related
Snapchat teams up with Nielsen to measure video ad reach for Live Stories and Discover, also signs deal with ad tech firms Innovid and Sizmek
Snapchat Enlists Nielsen to Track Ad Campaigns — Move should please ad buyers, who have been clamoring for more data from fast-growing mobile app
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