2024-11-21
Axios
19 related
Adtech company The Trade Desk announces Ventura, a smart TV operating system, and plans to partner with TV manufacturers for its rollout, expected in H2 2025
ad tech marketers weigh in Peter Adams / Marketing Dive : Trade Desk tries to shake up streaming TV with content-agnostic strategy Jeff Baumgartner / Light Reading : The Trade Desk's angle into the sm...
2023-01-21
Digiday
Sources: Google is directing advertisers to work with third-party resellers directly to reduce its ad services overhead and position itself as a SaaS outfit
Ronan Shields / Digiday : Tweets: @rustybrick See also Mediagazer Tweets: Barry Schwartz / @rustybrick : Hey Google Ads #ppcchat - what ya think of this? https://twitter.com/... See also Mediagazer
2022-10-21
Gizmodo
16 related
Google now lets users disable targeted ads without breaking useful features by having to turn off settings like Web & App Activity and YouTube History
Online advertising doesn't need to be confusing or out of your control. Sofia Wyciślik-Wilson / BetaNews : Google launches My Ad Center to give you more control over the ads you see Chris Stokel-Walke...
2021-11-24
Digiday
7 related
Outbrain announces a $55M acquisition of Video Intelligence, an ad tech company that matches video with text content, as it aims to differentiate from Taboola
Ronan Shields / Digiday :
2021-03-30
Adweek
3 related
Vista Equity Partners acquires a majority stake in ad-tech company TripleLift, a source says for $1.4B
Ronan Shields / Adweek :
2017-07-26
The Drum
4 related
Outbrain acquires native ad startup Zemanta, which will continue as a standalone product, for an undisclosed amount
Ronan Shields / The Drum :
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